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HBA is Expanding

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By: TOM BRANNA

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CMP Princeton announced last month that HBA Global Expo will now be known as Health and Beauty America. The name change reflects the growing involvement of wellness and personal care in the beauty industry, according to CMP Princeton executives. The positioning coincides with HBA’s 10th anniversary and underscores the strength of HBA and its position as North America’s largest industry-specific event for the cosmetic, personal care and fragrance industries. HBA organizers will introduce se...

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